MTV Anti-Aids ad.. wow

  • Posted by a hidden member.
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    Apr 03, 2011 4:15 AM GMT
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    Apr 03, 2011 4:22 AM GMT
    Wow.

    I.

    I didn't like it.

    It's disturbing.
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    Apr 03, 2011 4:25 AM GMT
    I braced for it. Had I just randomly viewed this video not knowing something bad was going to happen it would have hit a lot harder.

    That being said, it's pretty powerful.
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    Apr 03, 2011 4:36 AM GMT
    I think it's an effective ad.
  • masculumpedes

    Posts: 5549

    Apr 03, 2011 4:41 AM GMT
    Great advertising.....sometimes it's the only way. icon_wink.gif
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    Apr 03, 2011 7:42 AM GMT
    pretty powerful but what does that say about the men? men don't die from aids? lol, middle america will get confused. someone should place a disclaimer asap! icon_eek.gif
  • sumdude

    Posts: 64

    Apr 03, 2011 8:04 AM GMT
    Very nice
    It deserves a video response.... (Please take into account when viewing it that in South Africa, we're currently lowering rates of infection - slowly icon_sad.gif but they are dropping - the biggest problem is people living with the disease)

  • Moishendlishu...

    Posts: 435

    Apr 03, 2011 8:10 AM GMT
    Great piece of advertising, comparing a livable disease with being shot. Yeah, that's not gonna increase the stigma against poz people whatsoever. I get the message, but there was a better, way...use a syringe or something.
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    Apr 03, 2011 8:57 AM GMT
    sumdude saidVery nice
    It deserves a video response.... (Please take into account when viewing it that in South Africa, we're currently lowering rates of infection - slowly icon_sad.gif but they are dropping - the biggest problem is people living with the disease)




    OMG beautifull.
    Great end.
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    Apr 03, 2011 10:02 AM GMT
    That's crazy as hell as they refer to spreading aids as murder. Smh

    Go BACK to the drawing boards on that one.
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    Apr 03, 2011 10:08 AM GMT
    Sadly when you infect a person with AIDS, you don't kill them as quickly as a bullet to the head.

    Sadly there will be those who want to close their eyes to this sad truth.
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    Apr 03, 2011 10:20 AM GMT
    True_Blue_Aussie saidSadly when you infect a person with AIDS, you don't kill them as quickly as a bullet to the head.

    Sadly there will be those who want to close their eyes to this sad truth.


    True but what if the carrier doesn't know he or she has aids?
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    Apr 03, 2011 10:26 AM GMT
    WTF.....icon_eek.gif
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    Apr 03, 2011 10:28 AM GMT
    WOW....that was a really good. Shit. That commercial is not fucking around. It's really fucking serious. Damn.
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    Apr 03, 2011 10:30 AM GMT
    True_Blue_Aussie saidSadly when you infect a person with AIDS, you don't kill them as quickly as a bullet to the head.


    Yes but you can't convey that in a commercial so you have to exaggerate the effect in order to make the message more convincing. It's like when RJ advertises people that are on it on the front page before you log on RJ uses the hot shirtless guys. Sadly when you log on to RJ you realize that not everyone is attractive.
  • Buddha

    Posts: 1767

    Apr 03, 2011 10:32 AM GMT
    I also thought the video was over the top. People living with HIV are already stigmatized in our society, and I think it reinforces the idea that HIV is a death sentence when in fact it does not have to be, at all.
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    Apr 03, 2011 10:33 AM GMT
    I thought this was going to bother me. On another note, I actually like it.
    Yeah it's sad and disturbing, but there is always that chance. BE SAFE!!!!
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    Apr 03, 2011 12:14 PM GMT
    I didn't like it, it portrays people who have HIV/AIDs as killers. Thats not gonna help
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    Apr 03, 2011 12:32 PM GMT
    This commercial has it's pros and cons. I guess it's up to the individual in question to choose how they feel about it and how to view it. It's a strong message for sure but it could backfire.
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    Apr 03, 2011 1:05 PM GMT
    Shit needs to be this powerful. Passing on aids (if you're aware that you have it, or live a life where you're at high risk of getting it) is tantamount to this (for now).

  • trirl

    Posts: 39

    Apr 03, 2011 1:33 PM GMT
    Do we know when this ad was released? It looks pretty old, that model Peugeot is from the mid 90s. May not be current campaign running on MTV in europe
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    Apr 03, 2011 1:59 PM GMT
    Looks like 2007
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    Apr 03, 2011 2:03 PM GMT
    this is a good effective ad. It is suppose to be over the top and disturbing so it sinks in. You need to use extreme measures to get the message across. This particular ad is geared toward straight women thats why you see no gay couples and the guy infecting the girl
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    Apr 03, 2011 2:03 PM GMT
    sumdude saidVery nice
    It deserves a video response.... (Please take into account when viewing it that in South Africa, we're currently lowering rates of infection - slowly icon_sad.gif but they are dropping - the biggest problem is people living with the disease)

    This video is culturally on point for South Africa, where there is probably a need to have the population understand that a positive HIV status does not have to be a death sentence. In contemporary US culture, the message doesn't fit. My opinion is to broadcast to the younger generation that while HIV can be managed with pharmaceuticals, not everybody responds well to them and the side effects can be devastating. I take medications for other conditions and curse the side effects every day.
  • CuriousJockAZ

    Posts: 19136

    Apr 03, 2011 2:07 PM GMT
    ULmatt saidI thought this was going to bother me. On another note, I actually like it.
    Yeah it's sad and disturbing, but there is always that chance. BE SAFE!!!!



    I agree. It makes the point and drives it home. Sometimes that is what it takes to get people's attention and make them think.