Gay Budweiser Commercial?

  • Beckenbauer

    Posts: 12

    Apr 29, 2011 4:44 AM GMT
    Has anyone seen the new Budweiser commercial where the army solider comes home to the party in the barn? Do you think its his brother or his secret lover he hugs?

    /Plus it has Dan Auerbach playing in the background. Love that dude's music.
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    Apr 29, 2011 5:05 AM GMT
    Oh yeah I saw that and it was so ambiguously gay because it focused on the two guys meeting up. Yet there was no kiss. It was cleverly played towards a mixed audience.
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    Apr 29, 2011 5:06 AM GMT
    Beckenbauer saidGay Budweiser Commercial?
    That's a redundant statement.
    Only gay guys drink beer.
    Real men drink real alcohol.
    Well, that's what I tell the guys at work when they invite me to go "grab a beer."
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    Apr 29, 2011 10:48 AM GMT
  • Little_Spoon

    Posts: 1562

    Apr 29, 2011 10:56 AM GMT
    In my mind, everything Military is gay now. I mean. "To the rear harch"....obviously my instructor was talking about my ass.


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    Apr 29, 2011 10:59 AM GMT
    There is something queer about the ad.

    He doesn't kiss anyone.



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    Apr 29, 2011 11:02 AM GMT
    I've watched it a few times.

    It's just his brother.

  • jlly_rnchr

    Posts: 1759

    Apr 29, 2011 11:17 AM GMT
    You can't really say one or the other, but that's a really well done commercial. Ya know, considering it's for beer.
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    Apr 29, 2011 11:30 AM GMT
    steviestar saidI've watched it a few times.

    It's just his brother.



    I agree. You see his parents on the phone in the beginning and then at the end in the barn with the hugs. I didnt get a vibe from this commercial.

    The actor isnt ferociously good-looking and rugged-looking like the usual beer commercials with flexing muscles and hot girls all over the place. It's your basic, normal looking people commercial with beer.
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    Apr 29, 2011 12:35 PM GMT
    And no glitter at the party.

    No colour at the party at all.

    Must be straight party.

    But then maybe the total simplicity of it all screams gay.

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    Apr 29, 2011 12:46 PM GMT
    Yep, gay.

    We all know straight men are incapable of showing any emotion or concern for a friend....icon_rolleyes.gif
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    Apr 29, 2011 2:00 PM GMT
    StudlyScrewRite said Yep, gay.

    We all know straight men are incapable of showing any emotion or concern for a friend....icon_rolleyes.gif



    "hey man, it's me I'm coming home" it's his brother.
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    Apr 29, 2011 2:04 PM GMT
    I'm so confused.

    Everyone at the party is dressed conservatively.



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    Apr 29, 2011 2:15 PM GMT
    He also hugs his girlfriend or sister, and his mom.
  • ATLANTIS7

    Posts: 1213

    Apr 29, 2011 2:15 PM GMT
    GAY? How come?
  • ohioguy12

    Posts: 2024

    Apr 29, 2011 4:48 PM GMT
    Do you really think this is a gay commercial? It's customary to hug someone who's been off to war when they come back if you're close to them.

    Now if this was a Bud Light commercial, then that's another story...
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    Apr 29, 2011 7:19 PM GMT
    steviestar said

    "hey man, it's me I'm coming home" it's his brother.


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  • swimmermatt10...

    Posts: 281

    Apr 29, 2011 7:42 PM GMT
    I think it is gay for one reason and one reason alone:

    This mystery man we can't figure out is standing in front of the entire crowd of people in the barn. He is the first person he hugs, then you see him hug an elderly woman who could be his mom. But you would think a son would hug his mom before his brother....just my opinion though.
  • macguyver32

    Posts: 75

    Apr 29, 2011 9:43 PM GMT
    I think that it is supposed to be his brother. It just may work in Budweiser's favor that it could be inferred that he may be a romantic friend. Ambiguity is a good thing.
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    Apr 29, 2011 11:16 PM GMT
    What was gay about that? Albeit it could of been the forbidden bisexual loveicon_lol.gif
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    Jun 04, 2011 10:38 PM GMT
    steviestar saidI've watched it a few times.

    It's just his brother.



    Funny I never took it as being anything sexual, and it was just his bud, and a brother can be one of them.

    But I'm sure there's a few wanting to be served.
  • rnch

    Posts: 11524

    Jun 04, 2011 10:41 PM GMT
    jlly_rnchr saidYou can't really say one or the other, but that's a really well done commercial. Ya know, considering it's for beer.




    agree!
  • kuroshiro

    Posts: 786

    Jun 04, 2011 11:18 PM GMT
    What strikes me as odd for this commercial:

    "I'm coming home!" Quickly! We must throw a party! Nevermind picking him up when he comes in? What the hell kind of effed up family (or friends) don't pick up a soldier from the airport/bus depot and what not and leave him fend for himself on the way back? This isn't the war era of the past, Budweiser.
  • rnch

    Posts: 11524

    Jun 06, 2011 4:04 PM GMT
    the more i view this commercial, the more i have come to admire it.

    it has the "feel" and "sensitivity" of a taylor hackford ("everyone's all american", "ray") directed movie.

    it's pysologically very well crafted. it leaves itself completely open to your own personal interpetation. those who wish to see two close brothere reunited will see this. those who wish to see an American hero's Homeoming will see this. those who desire to see gay lovers reunited will see this.

    no doubt budweiser's intent of this commerica is to capitalize on the recent collective conciousness regarding the repeal of "don't ask.....don't tell" and has created a commercial deliberately ambiguous.

    this commercial appeals to gay peeps, yes, but also to straight peeps, and to those who just don't give a damn about sexuality issues.