Cool, I went to check my tabletop photo book on Blurb.com and see that you can now offer it in iPad and iPhone epub formats! I had to buy a copy first before I could set my price. This is cool for guys on RJ that want to sell picture books. Now you don't have to deal with the high cost of hard covers which completely eat into your profits. For people with iPads and iPhones and Macs with iBooks installed, you can own it now! Here's a sample of my book you probably saw before. Is $10.99 a reasonable iBook cost?