Alpha13 saidIt's kinda underwelming. Are we seeing "corporate" thinking kickin in at Apple now that Steve is gone ? That is now two, play-it- safe , more- of -the-same products in a row.
Apple's policy has not changed a bit. I remember when the iPhone 3GS was announced and everyone considered it to be just a faster iPhone 3G(looked exactly the same). The iPad 2 was also just a faster iPad 1 with a camera nothing else but the slimmer lighter form made everyone think it was a completely new monster lol. People just expect Apple to change form factor with every iteration and that will not happen. This year around yes they will change the form factor of the iPhone and same for the iPad 4 next year.
That is all there is to it, people want to visually be able to tell the difference. Regardless, I still dont remember a time when people have not been underwhelmed by Apple's products. Even when the iPad 1 was introduced everyone was like OMG JUST A BIGGER ITOUCH * disappointing*. Their perception changes with sale numbers and not with the announcement itself.
This new iPad is gonna make the industry shit in their pants due to all the technology packed in the same casing at the same price while selling the highly successful iPad 2 for $100 less.