Gay Ads on TV

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    Dec 12, 2012 10:02 AM GMT
    I just saw my first gay ad on American TV. For Johnny Walker scotch . Is this as startling a new phenomenon as I thought, or are these common now, and I have just missed them? Almost subliminal, only 12 seconds long. On CNBC, taped from a re-broadcast of an investment show. It was so short, I think a lot of straight men would not have picked up on the fact that it was a gay ad. Suavely dressed man on cell phone; voice over: "He could just text you back tomorrow. . .He could just call and make sure you got home alright." Man #1 sprightly coming down front steps of NYC brownstone. Man #2 driving in rain. Next day, man #2 walking down street of brownstones, with bouncing step and a bottle under his arm. Indoors, Man #1, wearing very big smile, pulls bottle of Johnnie Walker out of its box, in the hand of Man #2, while man #2 affectionately pats Man #1 on his sweatered shoulder. "And you could just give him a pitching wedge this year." Maybe they are just supposed to be old frat buddies.
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    Dec 12, 2012 2:53 PM GMT


  • Posted by a hidden member.
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    Dec 12, 2012 2:54 PM GMT
    I saw one Levi's commercial where the guy pulled up his pants and the city came to life and there was a cute guy he walked off with.

    I also saw a gay couple in a Progressive ad.
  • GAYROMANIA

    Posts: 73

    Dec 12, 2012 3:18 PM GMT
    In the UK Barclays Bank features an ad showing a gay couple where you can now personalise your bank card.

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    Dec 12, 2012 3:21 PM GMT
    Also I'm sure the couple who own the meatball shop the Chase Ink commercial are gay.
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    Dec 12, 2012 5:21 PM GMT
    MashogaNubianPrince saidAlso I'm sure the couple who own the meatball shop the Chase Ink commercial are gay.


    I thought the same thing!
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    Dec 12, 2012 5:22 PM GMT
    HikeSwimSkiSF saidI just saw my first gay ad on American TV. For Johnny Walker scotch . Is this as startling a new phenomenon as I thought, or are these common now, and I have just missed them? Almost subliminal, only 12 seconds long. On CNBC, taped from a re-broadcast of an investment show. It was so short, I think a lot of straight men would not have picked up on the fact that it was a gay ad. Suavely dressed man on cell phone; voice over: "He could just text you back tomorrow. . .He could just call and make sure you got home alright." Man #1 sprightly coming down front steps of NYC brownstone. Man #2 driving in rain. Next day, man #2 walking down street of brownstones, with bouncing step and a bottle under his arm. Indoors, Man #1, wearing very big smile, pulls bottle of Johnnie Walker out of its box, in the hand of Man #2, while man #2 affectionately pats Man #1 on his sweatered shoulder. "And you could just give him a pitching wedge this year." Maybe they are just supposed to be old frat buddies.


    Lol..a pitching wedge. If that isnt a euphemism, I don't know what is.
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    Dec 12, 2012 5:51 PM GMT
    I remember this french add for McDonald in France a few years ago. I thought it was really cool.

  • mr_bijae

    Posts: 229

    Dec 12, 2012 5:57 PM GMT
    They are finally making an appearance in the states. I remember seeing this on years ago.. Still one of my all time favorites... Maybe it's the cowboy hat...

  • TheBizMan

    Posts: 4091

    Dec 12, 2012 11:58 PM GMT
    redsoxfan791 said
    MashogaNubianPrince saidAlso I'm sure the couple who own the meatball shop the Chase Ink commercial are gay.


    I thought the same thing!

    Hahah I need to investigate this. I thought the same.
  • TheBizMan

    Posts: 4091

    Dec 13, 2012 12:02 AM GMT
    Turns out they are just friends
  • Camz03

    Posts: 91

    Dec 13, 2012 12:10 AM GMT
    Youtube is rife with them.

    This one is so cute:
    http://www.youtube.com/watch?v=Wj09lWcz0yk&list=FLgU-2iMUYolbnUrBahUu5Sg&index=11

    And this one is hilarious, though it uses gay men rather than targets them as the target audience...

    http://www.youtube.com/watch?v=2dqtI4VXJho

    EDIT: Sorry I'm new here so I don't know how to make them pop up as videos on the post itself...
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    Dec 13, 2012 12:15 AM GMT
    ATC84 said[...]


    I don't like this one. It shows deceitful spouses, hetero and homo (closeted or bi).
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    Dec 13, 2012 12:20 AM GMT
    BuddyinNYC said
    I don't like this one. It shows deceitful spouses, hetero and homo (closeted or bi).


    Is that the implication? I had assumed the male and female were just cougars. I don't see rings on the man's hand.
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    Dec 13, 2012 12:35 AM GMT
    Larkin said
    BuddyinNYC said
    I don't like this one. It shows deceitful spouses, hetero and homo (closeted or bi).


    Is that the implication? I had assumed the male and female were just cougars. I don't see rings on the man's hand.


    The woman showed the older man that she picked up the dry cleaning. Stereotypical for a wife to do (in the US at least).