This reminds me of working as a sales manager at a national electronics retailer who used to pressure us to sign customers up for long distance service from Sprint. Everyone from the regional manager on down, even managers from other stores in the district, would call and hassle us. The pressure was so intense, and customer response so weak, we'd sign ourselves up just to be able to report 100% participation. The president and CEO told us at a national meeting once that nobody would lose their jobs for not selling long distance. A week later, the district manager told us to sell it or he'll find someone who will. I stopped trying after that.
When there's that sort of pressure to sell a product, even a financial one, you know there's something wrong with it.
The above-mentioned retailer is on the brink of extinction.