May 13, 2015 1:40 AM GMT
NYT: Men may not like to discuss bronzing creams and self-tanners, but that doesn’t mean they don’t use them.
Beyond the bronzing creams, which wash right off, are men’s self-tanners, which dye the skin, such as Clarins Radiance Plus Golden Glow Booster. The new formula is essentially concentrated self-tanning drops, which the user can mix with his usual moisturizer.
If the idea of a skin dye brings on the heebie-jeebies, bronzers remain a solid option for commitment-phobes.