I joined my gym (back in '94) as ownership was switching from one chain to another. I bought a $400-something two year membership to work out at one location. When the change of ownership took place, 24 Hour Fitness offered, for a $70 one-time fee, a $10/month charge to join ALL their gyms. I'm pretty good about working out 2-3 times a week. So, they stopped making money off of me a long time ago. They did make some of it back when I moved to NYC where there are no 24 Hour Fitness locations, so I couldn't work out. I kept up the payments because I was pretty sure I was going to move back in 3-5 years. And I made it to 3 1/2.