Gay McDonald's ad - Nouvelle Campagne

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    May 21, 2010 6:18 PM GMT


    roughly ~"Alo?...I'm looking at our class photo... I miss you too.
    Dad: Class Photo? At your age thought you'd have a girl. There's nothing but guys in your class though. You have little chance.~"
    ( Come as you are )
    How'd I do? Volunteers to translate?

    Pretty sweet ad. I don't expect a U.S. version anytime soon...
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    May 21, 2010 6:30 PM GMT
    McDonald's globalization *puke*, but at least it's a different spin on an ad.

    The boy is cute. You're French. You shouldn't have to resort to McDonald's.
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    May 21, 2010 6:48 PM GMT
    pocketnico saidMcDonald's globalization *puke*...




    NOTE: Not directed to pocketnico only or personally.

    I've never understood the hatred many express towards any one or any company with the fortitude, the smarts it takes to go global.
    If no one wanted their product or services, then they would fail automatically. Leaving aside any alleged or proven misconduct in hiring practices or such...why the rancor? Jealousy? Does it affect any of you directly when MickeyD's expands? Or turns a profit?
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    May 21, 2010 7:01 PM GMT
    StudlyScrewRite said
    pocketnico saidMcDonald's globalization *puke*...




    NOTE: Not directed to pocketnico only or personally.

    I've never understood the hatred many express towards any one or any company with the fortitude, the smarts it takes to go global.
    If no one wanted their product or services, then they would fail automatically. Leaving aside any alleged or proven misconduct in hiring practices or such...why the rancor? Jealousy? Does it affect any of you directly when MickeyD's expands? Or turns a profit?


    It's not so much that as it is more countries becoming more and more Americanized. Sometimes I can't help but find it a little disappointing that other countries feel like they have to import American culture in order to keep up with the world, you know?

    Of course this is nothing new in history. How much of Europe and North Africa was globalized by Greek and Roman cultures? How about the Chinese influence on Asia? I suppose the American influence is nothing different. But sometimes whenever I travel to other countries, I'm not particularly interested in finding signs of America lurking about.

    Although I read an article some time ago how McDonald's in other countries is actually one of the places to get a sample of the local cuisine since most menus are adjusted to suit the culture's taste. I thought that was pretty interesting.
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    May 21, 2010 7:37 PM GMT
    I'm just not sure of the advertising message. Is "Come Like You Are" (or "Come As You Are") a larger marketing campaign, of which this gay-themed scene is just one of several different ones?

    Does it mean you can feel comfortable to come to a McDonald's "as you are" even to the point of being gay? If there are other themes in this series, does anyone know what they are?

    Indirect and subliminal advertising always confuses me. I like something that says: "Our food is good, and it's cheaper, so come and eat it." Not: "Come to McDonald's and have an awkward & misleading conversation with your father about your sexuality."
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    May 21, 2010 9:49 PM GMT
    lol. Yes it is part of a larger campaign.

    http://www.tetu.com/actualites/media/dans-ses-nouvelles-pubs-mcdonalds-cible-les-gays-regardez-17174

    care for a McLobster? icon_confused.gif
    43509_6.jpg
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    May 21, 2010 9:50 PM GMT
    @Nico - You know it is the dirty little secret that McDonalds number one market in Europe is France.

    The television commercial is utterly adorable.



    pocketnico saidMcDonald's globalization *puke*, but at least it's a different spin on an ad.

    The boy is cute. You're French. You shouldn't have to resort to McDonald's.
  • calibro

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    May 21, 2010 10:00 PM GMT
    I really enjoyed that, thanks
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    May 21, 2010 10:09 PM GMT
    At the beginning, it's hard to make out what he is saying (I'm not amazing at speaking french) But he says, "Me too, I am looking at the photo,(the other person says something) yes I miss you too."

  • JayDT

    Posts: 390

    May 21, 2010 10:12 PM GMT
    It's more like this:

    Boy: "Hello, me too, I was thinking of you. I was looking at class photo. You too I miss you too. I have to let you go, kisses."

    Father: "Here. Is that your class photo?"

    Boy: "Um hmm"

    Father: "I was nothing like you at your age, I was a real tramp with the girls. Immagine that there are only boys in your class. But you have your luck."

  • KansasColt09

    Posts: 179

    May 21, 2010 10:17 PM GMT
    very cute- I'm a fan:-D
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    May 21, 2010 10:20 PM GMT
    JayDT said

    I have to let you go, kisses."



    Can you type that please? He is speaking so fast I can't even make that out... icon_smile.gif I'd like to learn how to say that. Thanks!
  • JayDT

    Posts: 390

    May 21, 2010 10:22 PM GMT
    guy94hg59 said
    JayDT said

    I have to let you go, kisses."



    Can you type that please? He is speaking so fast I can't even make that out... icon_smile.gif I'd like to learn how to say that. Thanks!


    "je te laisse, on s'embrace"

    At least that's what I think it sounds like he saying at the end. The "je te laisse" part is correct.
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    May 21, 2010 10:27 PM GMT
    JayDT said
    guy94hg59 said
    JayDT said

    I have to let you go, kisses."



    Can you type that please? He is speaking so fast I can't even make that out... icon_smile.gif I'd like to learn how to say that. Thanks!


    "je te laisse, on s'embrace"

    At least that's what I think it sounds like he saying at the end. The "je te laisse" part is correct.



    Merci beaucoup! "embrace" makes sense. I get that confused with the other word for kiss? A little kiss? Baiser?
  • JayDT

    Posts: 390

    May 21, 2010 10:31 PM GMT
    guy94hg59 said
    JayDT said
    guy94hg59 said
    JayDT said

    I have to let you go, kisses."



    Can you type that please? He is speaking so fast I can't even make that out... icon_smile.gif I'd like to learn how to say that. Thanks!


    "je te laisse, on s'embrace"

    At least that's what I think it sounds like he saying at the end. The "je te laisse" part is correct.



    Merci beaucoup! "embrace" makes sense. I get that confused with the other word for kiss? A little kiss? Baiser?


    be careful with the word Baiser, these days it means to fuck not to kiss. The old orriginal sense of that word was kiss, but it has since changed. Exampe, qq tu as fais hier? Beh j'ai baiser ce beau mec, il aurait eu mieux si on avait le gel et un perservatif.
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    May 21, 2010 10:36 PM GMT
    JayDT said
    guy94hg59 said
    JayDT said
    guy94hg59 said
    JayDT said

    I have to let you go, kisses."



    Can you type that please? He is speaking so fast I can't even make that out... icon_smile.gif I'd like to learn how to say that. Thanks!


    "je te laisse, on s'embrace"

    At least that's what I think it sounds like he saying at the end. The "je te laisse" part is correct.



    Merci beaucoup! "embrace" makes sense. I get that confused with the other word for kiss? A little kiss? Baiser?


    be careful with the word Baiser, these days it means to fuck not to kiss. The old orriginal sense of that word was kiss, but it has since changed. Exampe, qq tu as fais hier? Beh j'ai baiser ce beau mec, il aurait eu mieux si on avait le gel et un perservatif.



    Bahahaha.
    J'ai baiser ce beau mec! Il a été magnifique!
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    May 21, 2010 10:56 PM GMT
    awww, cute, i mean, i'll only eat mcdonalds as a last resort, but still a good looking kid.
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    May 21, 2010 11:00 PM GMT
    JayDT saidqq tu as fais hier? Beh j'ai baiser ce beau mec, il aurait eu mieux si on avait le gel et un perservatif.

    stp, pas de faute la prochaine fois and who says "préservatif" in 2010?

    And I pretty sure he said "je t'embrasse" not "on s'embrasse"

    I also think it was "t'aurais toutes les chances" basically meaning "you would have all the luck [at getting the ladies]"

    Also, read the comments on the tetu site, pretty vicious, leave it to prissy gays to not even allow this to happen.
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    May 21, 2010 11:24 PM GMT
    flying_man saidlol. Yes it is part of a larger campaign.

    http://www.tetu.com/actualites/media/dans-ses-nouvelles-pubs-mcdonalds-cible-les-gays-regardez-17174

    Thanks, the one with the older couple unwittingly chatting on their notebooks to each other just a few feet away is funny. "I am a hot model." LOL
  • JayDT

    Posts: 390

    May 21, 2010 11:32 PM GMT
    Pinny said
    JayDT saidqq tu as fais hier? Beh j'ai baiser ce beau mec, il aurait eu mieux si on avait le gel et un perservatif.

    stp, pas de faute la prochaine fois and who says "préservatif" in 2010?

    And I pretty sure he said "je t'embrasse" not "on s'embrasse"

    I also think it was "t'aurais toutes les chances" basically meaning "you would have all the luck [at getting the ladies]"

    Also, read the comments on the tetu site, pretty vicious, leave it to prissy gays to not even allow this to happen.


    Thank you for the corrections, icon_biggrin.gif

    As for preservatif I through that in as an after thought of repsonsibility for the other guy who I assume is still learning.
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    May 21, 2010 11:44 PM GMT
    UrsaMajor said@Nico - You know it is the dirty little secret that McDonalds number one market in Europe is France.

    pocketnico saidMcDonald's globalization *puke*, but at least it's a different spin on an ad.

    The boy is cute. You're French. You shouldn't have to resort to McDonald's.


    The French love their McDo's. I thought the analysis below was an interesting take on why that might be so. I found that I felt similar when I walked into my first French McDo's out of curiosity. It was quite fun and pleasant -- like an adventure, and I didn't think that was just cause it was new to me -- it was the vibe in the place. People were having fun.

    For Americans, getting pizza at three in the morning is something we can definitely call fun, hooligans hollering at each other, loners vying for a date amongst the dregs.

    McDo's, to the French, is more like that. Their restaurants are nicer. The patrons aren't beleaguered by the very fact that they're in there. There are students and couples and people wearing scarves. The food is better. France requires McDonald's to use French beef so at least there's no mystery behind the origins of the meat. The packaging is fancier. The cartons have photos of nice looking sandwiches. They offer espresso and pastries at the McCafe and nobody blinks at finishing their meal with a dainty cafe.

    Their standards are definitely higher. The French model could even be a template for what to expect domestically, especially given McDonald's campaign to lure Americans away from Starbucks with toned up coffee.

    Whatever they're doing there, it's working. The franchise on the Champs-Elysee grosses more revenue per square meter than any McDonald's in the world. While the brand is closing branches in other established markets, like the UK and Germany, it's expanding in France.

    This seems counterintuitive. Brits and Germans with their hearty yet homely fare should be more amenable to McDonald's than the French. But perhaps it's this very contrast between French food and McDonald's that enables its success. In France, it's a true novelty, a true alternative, a truly foreign outing.


    http://scallywagandvagabond.com/2009/03/why-french-people-love-mcdonalds-and-for-that-matter-the-usa/

    And yes, the boy and the commercial are both adorable.
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    May 22, 2010 1:14 AM GMT
    c est trop mignon, mcdano!
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    May 22, 2010 1:20 AM GMT
    JayDT saidAs for preservatif I through that in as an after thought of repsonsibility for the other guy who I assume is still learning.

    Good point, although if he does have sex with a Frenchie, he would talk about "capot" before préso
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    May 22, 2010 1:25 AM GMT
    KansasColt09 saidvery cute- I'm a fan:-D


    Completely agree on that. icon_smile.gif
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    May 22, 2010 2:02 AM GMT
    StudlyScrewRite said
    pocketnico saidMcDonald's globalization *puke*...




    NOTE: Not directed to pocketnico only or personally.

    I've never understood the hatred many express towards any one or any company with the fortitude, the smarts it takes to go global.
    If no one wanted their product or services, then they would fail automatically. Leaving aside any alleged or proven misconduct in hiring practices or such...why the rancor? Jealousy? Does it affect any of you directly when MickeyD's expands? Or turns a profit?


    Are companies like McDonalds and Wal*Mart good for societies? Sure there are some great things about them... But looking at the long term effects that they have had on our culture.

    "Super Sizing" was invented to trick people into buying more food without feeling like a pig.

    My motto for businesses: Just because you can market something and make large profits does not mean you necessarily should market those things... at least from a moral/ethical stand-point.