Scotticvs saidPlease tell me it really is. I certainly act like it would be amazing but I probably shouldn't.
I dream someday of having a nice, southern Californian high rise condo looking out to the ocean. Nothing huge per se, but luxurious, fashionable and where I could really see myself making my dream home. Of course, that key word is "luxury". I see the stories in magazines like Details that tantalize with scenic pictures of these amazing places. But as glorified as they are, is it really something I should want enough to try to get?
I have my music, and I have my art. It may not make me much money, but it makes me think deeply and philosophically about our existence and place in the universe. I go to the gym to improve my body, and really put in the physical effort. I work hard at my job and it keeps a roof over my head.
After all, a Mercedes is just another car. A Louis Vuitton suitcase is just an overpriced suitcase. Diamonds are just shiny rocks. Or is there really more to this stuff than just meets the eye?
Here's my take on luxury goods. Its a pretty simple matter actually and easy to understand and put in context.
There are two types of buyers of luxury goods: those who enjoy a high-quality product, and those who simply feel that having nice things makes them more impressive to others.
If you fall into the latter category then hopefully you'll get a wakeup call eventually and realize that unless your career is as a reality TV star, those other people don't matter.
The former category is where I fall, even though I'm in a tight spot right now and can't spend on things that I used to. I've experienced firsthand the difference between buying "cheap" and buying "quality" goods, Ralph Lauren being a perfect example (the classic stuff, not the idiotic "Big Polo" line). I once bought a pack of Haynes undershirts. I wore them sporadically for a year before they all developed holes in the armpits and unravelled stitching. By contrast, a pack of RL undershirts lasted several years and only got given away when they were no longer white enough to wear under a white shirt (engine oil, etc).
Buying a 15,000 timepiece can be about several different things (for the record, I'm unlikely to ever spend that much on a watch, lol). It can be about show and flash or simply enjoying the feel of a hand-made accessory, but other things as well. A watch is an easy place to dump cash that you'd like to save on the side, tax-free (Rolex is a common brand used for this purpose as it doesn't depreciate quickly). If you get a timepiece made by a particularly small and unique firm it may even APPRECIATE in value over the time (heheh, pun) you own it if the issue size is small enough.
A Mercedes is a study in perfecting every element of an automobile within the context of mass-production. Sitting in an S-Class and examining the quality, fit, finish and heft of all the componentry and then remembering that this car was basically built on a production line for volume sales is astounding. I particularly prefer vintage Mercedes though, as they're less complicated than the new ones (with the exception of the old 600 Pullmans).
In the end, luxury should be about what makes YOU happy, not about what makes others envious.